Improve discoverability
Map the questions customers ask and give owned pages a clear job.
Free 30-day field guide
Is AI search sending customers to your competitors?
The answer is rarely a single optimization. Local customers need a connected evidence chain: a useful page, a credible business profile, consistent facts, and a contact path that works after the click.
- 01Map customer questions before publishing more content.
- 02Make your services, locations, and proof easy to verify.
- 03Measure whether discovery becomes a real inquiry.
Built from first-party guidance from Google, Bing, and OpenAI. No rankings guarantee, no shortcut claims.
What the guide is for
Make the business easier to find, understand, and contact.
The playbook turns AEO from a vague visibility project into a set of decisions a local operator can work through in 30 days.
Strengthen trust
Make business facts, reviews, services, and service areas easier to verify.
Measure the handoff
Separate visibility, confidence, contact, and revenue signals.
The operating loop
Attention is only the first handoff.
Use the guide to move from a LinkedIn conversation to an owned resource, a qualified review, and a clear next step based on evidence.
- 01Find
Earn the first look with a useful answer.
- 02Understand
Show the service, location, and proof.
- 03Contact
Make the next action obvious and measurable.
- 04Operate
Turn the evidence into a prioritized review.
Already know the site is leaking demand?
Run the free website audit before you decide what to fix.
The playbook gives you the operating model. The audit shows what your public page proves today.